Five tips to reach more beauty shoppers this holiday season
Consumer packaged goods (CPG) shoppers can look very different than other shoppers on the Microsoft Advertising Network. In order to gain a better understanding of the customer journey for these shoppers, we conducted an internal study where we examined the shopping behaviors of 1,010 respondents between 18-65 years old.
With the holiday season around the corner, we’re here to recap our learnings from one of the biggest CPG verticals here at Microsoft: Beauty &… Read the rest “Five tips to reach more beauty shoppers this holiday season”