Six reasons to integrate Retail Media into your brand strategy
It's that time of year again. Holiday shopping is here, and we’re faced with the challenge of what to buy for family, friends, colleagues, neighbors, and more. The holidays can be stressful.
Brands, too, experience challenges when strategizing on how and where to dedicate ad spend to reach consumers during the holidays. From deciding which platform to activate first to wondering if consumers will engage with their ads, sometimes—just like you may wonder… Read the rest “Six reasons to integrate Retail Media into your brand strategy”
