How to Use Data-Driven Behavior Segmentation to Personalize eCommerce Marketing
If that old adage “it’s nothing personal, it’s just business” defines your online store, congrats, you’ve officially declared yourself out of the running.
Now more than ever, eCommerce businesses need to step up their personalization efforts. And the most effective way to leverage personalization?
Drumroll, please…Using data-driven behavior segmentation to give your marketing strategies that much-needed personal touch.
We’ve compiled a few of the most impactful,… Read the rest “How to Use Data-Driven Behavior Segmentation to Personalize eCommerce Marketing”