Winning TikTok Video Ideas and Best Practices [+ Examples]

If you’re looking for top-performing TikTok video ideas and best practices, you’ve come to the right place. Yes, TikTok and Instagram Reels are pretty fairly matched. However, TikTok is said to offer much higher average engagement per video, and it’s still growing – fast. 

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There is no denying that TikTok is fast becoming a popular video marketing platform, having topped one billion active monthly TikTok users as of January 2022.

 

And how much content are they consuming? According to Statista, TikTok users are watching a whopping 167,000,000 videos per minute!

This means that TikTok isn’t just growing in popularity and reach, but also in content. This is making it more and more important for eCommerce marketers to invest in video marketing and use TikTok best practices. 

So, what’s the best way for brands to make an impact on TikTok when creating videos? 

We’ve got you covered. 

In this post, we take you through winning TikTok video best practices when creating ads and content, and give you some eCommerce TikTok video ideas for each that you can steal. Feel free to jump ahead to a relevant section.  

Read the rest at Winning TikTok Video Ideas and Best Practices [+ Examples].

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